Former President Gotabaya Rajapaksa has initiated a two-pronged media campaign to restore his image with the help of a small media team, learns Lanka news line.

According to the Daily Mirror, one strategy would be to persuade the villages that he was misguided in making crucial decisions by those close to him A team put together by a media personality and business tycoon is now visiting the villages which Rajapaksa had visited under the ‘Gama Samaga Pilisandara’ program when he was President The second strategy is a social media campaign to monitor public sentiment and respond accordingly to develop a positive image of the former President.

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